A brand new intima research of 4,000 ladies reveals the profound impact of menopause on physique picture, confidence and self-worth
In recent times, menopause has change into one of the crucial common subjects within the ladies’s well being debate. It has been a protracted wait, however the world seems to be lastly prepared to interrupt the stigma surrounding this typically difficult stage of life that nearly each lady experiences. Each the general public and the media are more and more masking menopause to help ladies around the globe. For many individuals, this life stage may cause discomfort in a number of signs. Nevertheless, this can be a regular transition that needs to be accepted as such. It’s important that girls undergo this era, with correct data and help, if mandatory.
Intimate wellness manufacturers to higher perceive how menopause impacts ladies immediately Infinina We surveyed greater than 4,000 ladies aged 40-60 within the UK, Spain, France and Italy. The research focuses on ladies who’ve or are at present experiencing menopause, revealing the extent to which menopause reshapes ladies’s relationships with their our bodies, exposes a important disaster of confidence, and highlights the necessity for larger expression and help.
Menopause seems to have a significant affect on ladies, with ladies both experiencing it or at present doing it felt extra damaging (51%), dissatisfied (50%), important (41%), and fewer assured after experiencing it (46%).
It is most likely not shocking given the affect of going by means of menopause on ladies 61% of those ladies say they aren’t happy with their our bodies now, so 21% say they aren’t happy in any respect.
Bodily adjustments trigger dissatisfaction
When requested what promotes this decline, ladies overwhelmingly pointed to bodily change. The bulk stated weight acquire (56%) and sizzling flashes or different seen signs (50%) have been the largest components affecting self-confidence, adopted by adjustments in pores and skin (28%), vaginal or sexual well being (22%) and muscle tone (22%). Many additionally level out that skinny hair, breast adjustments and facial getting older are significantly troublesome to cope with.
Social strain and lack of expression
Analysis discovered that these struggles have been bolstered by social strain and lack of expression. Two in 5 (41%) in contrast themselves to youthful ladies than earlier than, and practically 4 in ten (39%) reported that society and the media are underneath strain to take care of a youthful look. Surprisingly, over half (54%) stated they didn’t see sufficient menopause ladies in media-related media.
Coping Methods – and their Limitations
Many ladies are actively searching for methods to cope with it, from train and health (53%) to flattering clothes (43%) and skincare routines (30%), however one in eight (12%) admitted that there’s nothing to assist handle these adjustments. Others depend on self-talk, peer dialog, or beauty remedy, however the large image is without doubt one of the ladies combating to take care of confidence with restricted help.
Altering health and beauty priorities
Regardless of these struggles, menopause seems to shift values in significant methods. Greater than 4 out of ten ladies (41%) stated they targeted on well being moderately than look, whereas one other 42% each have been equally balanced. Nearly half (47%) say their definition of magnificence has advanced, with 26% reporting that they do not care a lot about conventional requirements, and 23% say that they’re actively redefine magnificence for themselves.
Cultural Demise Opposition
The cultural portray stays calm. 41% of girls suppose that their tradition is negatively getting older, whereas solely 14% really feel that older ladies are being positively valued. This lack of cultural consciousness mixed with bodily change and social pressures contributes to a decline in physique acceptance. In comparison with individuals of their 30s and 40s, 39% of girls really feel unacceptable to their our bodies.
What nonetheless makes ladies look stunning
However there’s a optimistic spark. Many ladies really feel magnificence and confidence of their new place. 49% worth their well being, and 41% really feel most stunning once they credit score self-acceptance. A 3rd of them performed a central position in bodily health (33%) and inside peace (33%), whereas others derive confidence from relationships, achievements and private type.
Help ladies need
When requested what helps to really feel higher about getting older, the lady identified a transparent answer. 35% stated they needed to have higher entry to significantly adjusted health and beauty assets for ladies in menopause. Only a third of them sought extra open conversations round menopause. Nevertheless, one in 5 ladies (19%) say that assets do not make a distinction. It is a signal of how deep this confidence disaster is.
“We’re wanting ahead to seeing you on the planet,” stated Dunja Kokotovic, International Model Supervisor at Intimina. “These findings reveal a relaxed reality. For a lot of ladies, menopause entails a lack of confidence and a deep sense of dissatisfaction with the physique. Time to interrupt down taboos, change how society sees getting older ladies, and supply actual assets to help each the physique and thoughts.”
This research was performed by your entire census with ladies experiencing menopause/at present experiencing menopause ages 40-60 within the UK, France, Spain and Italy. Knowledge have been collected between 21.07.2025 and 28.07.2025. Censuswide adheres to and employs members of the Market Analysis Affiliation and follows the MRS Code of Conduct and ESOMAR rules. Censuswide can be a member of the UK Voting Council.
